How to Hook an Audience
![](https://media.wnyc.org/i/800/0/c/85/1/THEY_WONT_COME_TO_YOU_HOW_TO_FIND_HOOK_AND_BEDAZZLE_YOUR_AUDIENCE.jpg)
( L to R) Sarah Gonzalez of WNYC, Rebecca Lehrer of The Mash Up Americans, Christina Rentz of Merge Records, and KPCC's Ashley Alvarado speaking at 2017s Werk It Festival.
( Gina Clyne Photography )
( Gina Clyne Photography )
Hosted by Sarah Gonzalez
Produced by WNYC Studios