How to Hook an Audience Listen Download Embed Share Share this on Facebook (Opens in a new window) Share this on Twitter (Opens in a new window) Share this via Email ( L to R) Sarah Gonzalez of WNYC, Rebecca Lehrer of The Mash Up Americans, Christina Rentz of Merge Records, and KPCC's Ashley Alvarado speaking at 2017s Werk It Festival. ( Gina Clyne Photography ) Hosted by Sarah Gonzalez Produced by WNYC Studios